TikTok is a social media app that has exploded in popularity over the last few years. While it was originally thought of as a platform for teenagers to share short-form videos of themselves dancing and lip-syncing, it has quickly evolved into a platform that businesses can leverage to grow their brands and reach new customers. In this article, we will explore some strategies that businesses can use to effectively use TikTok to grow their brands and reach new customers. Create a Brand Account…